Transform your business into a true champion!

KORE ProSports Sponsorship™ Module is the global sports industry’s leading platform for transforming a generic customer relationship management (CRM) system into a 360-degree sponsorship inventory, sales, purchase and activation tracking system. Why not adopt the platform that is the not-so-secret weapon that the highest performing organizations in the sports business have been using for years?

KORE’s software gives you the ability to provide your staff with the tools to more effectively buy, sell and manage inventory.

Features and Benefits of the KORE ProSports Sponsorship™ Module

Out-of-the-box customer relationship management (CRM) systems present large gaps in functionality and difficulties in adoption for the media industry. On the other hand, crafting a custom system is an expensive and risky undertaking that will, at best, reinvent the wheel. Why not take the proven path – one that’s already working for the world’s most successful businesses on the planet? KORE goes far beyond out-of-the-box CRM and provides media organizations with all this:

For the Sales Team

  • DealWizard™: A step-by-step tool which allows your sales team to view inventory rate cards and availability, select desired items, and generate a visually compelling proposal – in PowerPoint. At the appropriate point in the sales cycle, the tool will collect all the information required to contract the sale – everything from the name of the legal entity to the billing schedule and trafficking notes.
  • Pipeline Dashboard: Sales team members see the same personal real-time performance metrics that their management sees, keeping everyone on the same page.
  • One-Stop Shopping: Eliminate jumping back and forth from a CRM system to a sales order system – everything is available in one place. For example, in a single proposal you could sell a mix of items as diverse as radio, television, online advertising, print publications, social media promotion and an event title sponsorship – all placed into one unified contract and billing arrangement.

For Sales Management

  • Sales Pipeline Dashboard: Get insight not only into how your sales team is performing overall, but also understand if they are selling the right types of inventory.
  • Rate Card Analysis Reporting: See how your sales compare to your desired rate cards in real-time. Where is the deviation and why? Success requires you to keep a keen eye on rate card attainment during a sales period, not after it is over.
  • Approval Workflow: Whether you have a simple one-step approval process, or sign-off procedures so complex it takes a whole whiteboard to explain, the software will coordinate all of the steps – it even gives the salesperson real-time visibility into where their proposal is in the process.

For Inventory Management

  • Rate Card Management: Keep your rate card information in one central place that is actually used to generate proposals – the sales team will automatically use only the current and correct rates.
  • Inventory Availability: Authoritatively know how much inventory is available, because it’s all stored in one place – you can even tell how much of certain types of inventory are pitched or not pitched.
  • Proposal Template Library: Have all proposals generated by the sales team come from a central template library – this ensures that all pitches are in the approved format with correct descriptions of the included inventory.

For Fulfillment / Execution / Servicing

  • ServiceConsole™: A visual tool that allows users to project manage the scheduling and execution of sponsorship assets. In one click you can answer questions like: Who bought this asset for tomorrow’s game? What did this sponsor buy that should have been executed by now? Which physical signage needs to be changed before tomorrow’s game? That’s not all: The ServiceConsole™ will even help you organize sponsor-specific photos and videos during the season so that the hardest part of creating your wrap-up reports is already done.
  • Media Trafficking Integration (Optional): The software supports integration to either the KORE ProSports Media Trafficking™ Module or many common 3rd-party media trafficking and automation systems (ex. WideOrbit, Marketron, DeltaFlex, AudioVault). Without any retyping, your broadcast systems can be told which ads need to run, and in return, provide proof-of-play data so that affidavits can be automatically generated.
  • Proposal Template Library: Have all proposals generated by the sales team come from a central template library – this ensures that all pitches are in the approved format with correct descriptions of the included inventory.

For the Brands and Agencies

  • Inventory Management: One central, streamlined system to manage all of your rights and assets across any number of property partners
  • Financial Integrity: Understand what properties and assets you are spending your budget with to make sure you are getting the right return for your dollar
  • Activation Tracking: Keep tabs on when and where your contractual assets should be delivered at all times

For the Legal Department

  • Legal Subsystem: Generate documents once a sale is won without having to reenter data – greatly reducing chance of error while eliminating redundant data entry.
  • Legal Clause Library: Avoid non-standard contract language – all contracts are based upon a library that not only stores your contract boilerplate, but has inventory-specific wording that is automatically inserted when certain items are sold.
  • Document Storage – Scanned and signed originals can be accessed directly from the system alongside all other digital customer data.

For Finance

  • Invoice Scheduling: Simplify the billing process with precise tracking of when each customer’s invoice needs to be generated.
  • Revenue Accrual Reporting: Avoid arbitrary application of discounts or premiums to specific items sold; with KORE’s software every sale will follow consistent rules for revenue allocation 100% of the time.
  • Pass-thru Cost Tracking: Guarantee that pass-thru (hard) costs are fully accounted for in sales and sales team compensation.
  • Trade Tracking: Cleanly separate trade from cash when booking sales. Also keep track of the details on the trade that was accepted.
  • Revenue Recognition Enablement: Recognizing revenue in the media industry is rarely easy, but KORE eliminates the biggest headaches by making trusted data available for revenue recognition analysis.
  • Financial System Integration (Optional): KORE may be integrated to many popular accounting (ERP) systems. Not only will your customer list in your CRM and your accounting system finally match, but invoices and payment data can go back and forth. Sales people can even view right within the CRM if an invoice went out, have the opportunity to reprint it, and instantly see if payment has been received – all without having to call the finance department! Supported systems include SAP, Oracle, Dynamics GP (Great Plains), Dynamics AX (Axapta), Dynamics SL (Solomon), Dynamics NAV (Navision), QuickBooks, NetSuite, Sage MAS and Sage Platinum (PFW).

All KORE products are multilingual and multi-currency capable.

Contact us for a demo today.